Siân Roberts
Sales and Marketing Director, Black Country Chamber of Commerce
“Sandwell is a hidden gem – and I’m always awed by the passion and drive from the people I work with in the borough.”
Siân Roberts works for the Black Country Chamber of Commerce (BCCC), our region’s leading business support organisation, covering Dudley, Sandwell, Walsall and Wolverhampton.
Siân’s role as Sales and Marketing Director is to raise the profile of businesses throughout the Black Country; deliver business support to BCCC members that helps them protect and grow their businesses; and work with other stakeholders from both the public and private sectors to ensure BCCC maximises its impact for members.
She said: “I live in Wolverhampton and my role spans the Black Country. Sandwell is a hidden gem – and I’m always awed by the passion and drive from the people I work with in the borough. It’s infectious. Plus Sandwell has the fantastic Aquatic Centre!
“I want to play my part, together with the other Sandwell Business Ambassadors, to make a positive difference to Sandwell’s businesses and residents.”